The 4 Pillars of Coaching
Why my clients win
Science
All training workouts and nutrition plans are science-backed, made according to the newest and most relevant data, and are guaranteed to show results.
Community
Group Chats and Client only message servers so you are never alone in any step of the journey.
Habit Coaching
Building positive habits that change your lifestyle to match your goals. Making the physique transformation process effortless.
Education
Coaching from a lifelong athlete with a Bachelor's Degree in Exercise Science, and NASM certified PT, CES, BBPC, PES, SNC, and VC. I am ready to tackle any question or obstacle you have.
Long days. Bigger paychecks.
But success cost you a body you were proud to be naked in.
It’s not too late to take it back.
Physique & Nutrition Coaching · NASM CPT · BS Kinesiology
NOW PLAYING · TRACK 01
No fluff. No hype. No guesswork.
YOUR BODY
IS A
BUSINESS ASSET
Elite physique and nutrition coaching for executives and high-performers who are done letting their health lag behind their career.
TRACK 02
YOU’VE TRIED
EVERYTHING.
NOTHING STICKS.
Sound familiar? You’re not the problem. Every program you’ve tried was built for someone with a different life.
when I’m on the road.”
— Every client before DYCED
Travel Kills Everything
You do great at home. Then a 3-week trip wipes it. You need a protocol that works from a hotel gym at 6am.
Workouts That Fight Your Schedule
Most plans force you into their schedule. Yours should be built around your routine — 30 minutes or 90, every session efficient and aimed at your goal.
Generic Plans Weren’t Built For Your Life
Most programs assume a fixed schedule and a full gym. DYCED plans — even the self-directed ones — are built around real schedules, travel, and 30-minute windows.
No Accountability When It Counts
You solve hard problems all day. You cannot figure out why you can’t solve this one. You need someone in your corner.
Your Doctor is Noticing
Blood pressure creeping. Energy dropping. You’ve been “about to start” for six months. That ends here.
TRACK 03
THE
10-DAY
PROTOCOL
Most coaches take your money and send a plan in 48 hours. For 1:1 clients, I don’t touch your plan for 10 days. Here’s why that changes everything.
Deep-Dive Assessment
We map your schedule, stress, eating patterns, and physique goals before anything else.
10-Day Data Track
You track everything. I watch. I see your habits, your patterns, where you’ll slip — before you slip.
Custom Plan Built From Your Data
Training and nutrition built around how you actually live. Not a fantasy plan that crumbles by week 3.
Ongoing Accountability
Weekly check-ins, daily access, plan adjustments. You’re never left guessing or doing this alone.
Head Coach
& Founder
TRACK 04
REAL COACH.
REAL SCIENCE.
REAL RESULTS.
BS in Kinesiology from the University of Nevada, Reno. Former collegiate basketball and football athlete. I added 20lbs of lean muscle in one year during my athletic pivot — then spent years coaching others to do the same.
When you work with DYCED, you’re not working with an algorithm or a PDF. You have direct access to me — calls, texts, Zoom. Real coaching from a real person who has been where you are.
Sports Nutrition
Corrective Exercise
Perf. Enhancement
Virtual Coaching
Physique & Bodybuilding
TRACK 05
WHAT HAPPENS
WHEN THE PLAN
FITS YOUR LIFE
See the full client transformation journey →
From day one through month three. Every phase, every milestone.
“I travel 3 weeks a month and I’ve never been able to stay consistent. Coach Dyce built a protocol around my actual schedule. Down 22lbs in 16 weeks — through two international trips.”
“Best investment I’ve made for myself in years. I’m 41 and in better shape than I was at 30. The nutrition plan alone was worth more than I paid. Coach Dyce actually knows his stuff.”
“I run a company. I don’t have time to figure out fitness. I needed someone to just tell me exactly what to do and hold me accountable. That’s Coach Dyce. 18lbs gone. Energy back.”
TRACK 06
CHOOSE YOUR
INVESTMENT
From self-directed executive programs to fully custom 1:1 coaching — every DYCED plan is built on the same science. The difference is how much of me you get.
Group Coaching
Self-Guided
Programs
From $50/mo
Aesthetics, Leg Sculpt & Tone, Mass Monsters and more — proven programs you run on your own schedule. Add nutrition coaching for +$100/mo anytime.
1:1 Coaching
Custom 1:1
Coaching
By Application
Fully custom training + nutrition built from your 10-day data. Weekly check-ins, direct access, constant adjustments. Take the assessment to see if you’re a fit.
One-Time Build
Custom Program
+ Nutrition
$350 once
A complete program and nutrition plan built for you — with two weeks of coaching to start strong. No subscription, yours to keep.
TRACK 07 · FINAL
FIND OUT
WHAT’S
HOLDING
YOU BACK
Take 30 seconds. Get a free resource built for your exact situation — based on what you tell us.
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